History of Code41
CODE41 decided to do things differently from day one. The concept for their first mechanical timepiece debuted on the 30th of March 2016, with the introduction of the TTO label, which stands for Total Transparency on Origin. This means that CODE41 communicates precisely where each component of the watch is made, each component’s cost price, and each timepiece’s profit margin.
The first designs were unveiled online on the 11th of May 2016. Each member of the CODE41 community voted on the designs. On the 22nd of November, the first CODE41 prototypes, the Anomaly-01 with a Miyota 82S7 movement and the Anomaly-02 with an ETA 2824 movement, went live on the crowdfunding platform Kickstarter. The campaign lasted 30 days and raised 543,150 CHF!