In 1888, Carl Friedrich Bucherer opened his first jewelry and watch boutique in Switzerland’s Lucerne. His business grew rapidly with his two sons following him into the profession with one training as a goldsmith and the other as a watchmaker. In 2001 the brand divided its watch production into a separate brand called Carl F. Bucherer, which was separate from the Bucherer watch and jewelry retail business. Key collections include the Manero, the Patravi, the Adamavi , the Pathos and the Alacria.
FIVE facts about Carl F. Bucherer:
1 – Swiss national Soccer Team
Carl F. Bucherer is the official timekeeper of the Swiss national soccer team.
2 – The Manta Trust
The company works closely with The Manta Trust to protect and ensure the survival of these mysterious and charismatic manta rays.
3 – Gault Millau Switzerland
Carl F. Bucherer and Gault Millau Switzerland are partners in the Hotel of the Year competition with awarded The Chedi Andermatt as the Hotel of the Year for 2017.
4 – Li Bingbing
Famous Chinese actress Li Bingbing is a global ambassador for the brand.
5 – Famous people spotted wearing a carl f. bucherer
Famous people spotted wearing a Carl F. Bucherer watch include Keanu Reeves, Jay Pharaoh, Charlize Theron, Daniel Bernhardt and Sylvester Stallone.