People and Places

People and Places

Panerai Opens Their Largest Boutique Ever in the Heart of New York

Panerai makes a statement with the opening of its largest boutique to date on Madison Avenue in New York City, providing watch enthusiasts with an extraordinary destination to explore the brand’s iconic timepieces.

People and Places

The Richard Mille Cup: Infusing Sailing With Soul

The inaugural Richard Mille Cup honors the artistry, legacy, and customs of classic yachts, where genuine pre-war vessels will compete in a race from Falmouth to Le Havre in June this year.

People and Places

F.P.Journe Opens a New Maison In New York

F.P. Journe has recently opened a new showroom in the heart of SoHo, one of the trendiest neighborhoods in New York City.

People and Places

Jaeger-LeCoulture Adds Lenny Kravitz as Global Ambassador

Jaeger-LeCoultre announces Lenny Kravitz, a preeminent rock musician of our time, as its newest Ambassador. He is a singer, songwriter, producer, multi-instrumentalist, actor, designer, photographer, and avid watch aficionado.

People and Places

Richard Mille Welcomes Golfer Jessica Korda

Jessica Korda, an American professional golfer, has recently joined the Richard Mille family of sports partners alongside her sister Nelly and brother Sebastian.

People and Places

Purnell Teams Up With Paris Saint-Germain With the New Purnell X PSG Limited Edition

Paris Saint-Germain and Purnell have entered into a three-year partnership, with Purnell becoming the official timekeeper and sponsor of the famous football club.

People and Places

Patek Philippe’s New Rare Handcrafts 2023 Exhibition in Geneva, Switzerland

Patek Philippe will showcase its latest collection, “Rare Handcrafts 2023,” at its historical headquarters on Rue du Rhône in Geneva from April 1 to 15, 2023.

People and Places

De Bethune Rocks the DBD “Season 2” With Swizz Beatz

De Bethune has revealed the release of its DBD “Season 2” timepiece in partnership with the celebrated musician and producer Swizz Beatz. This marks their second collaborative project and pays homage to the origins of Manufacture De Bethune.

People and Places

Artist Daniel Arsham, Hublot and a Giant Sundial in the Swiss Alps

Hublot announces contemporary artist Daniel Arsham as a new brand ambassador, with a Hublot-inspired 20-meter sundial installation in snow-filled Zermatt in Schwarzsee at 2583m.

People and Places

Rado and Ash Barty Partner on a New True Square Limited Edition

Ash Barty, a former world number one and the 2022 Australian Open women’s singles champion, and her longtime partner Rado introduce their third limited edition watch.

People and Places

Eileen Gu and IWC Host Kids Training Day Ahead of the Aspen Winter X Games

Eileen Gu, the two-time Olympic gold medalist in freestyle skiing, and IWC Schaffhausen joined young skiers on the slopes in Aspen, Colorado.

People and Places

Jaeger-LeCoultre Celebrates the Lunar New Year in Style With Jackson Yee

Jaeger-LeCoultre announces a new campaign starring their global ambassador Jackson Yee (Yi Yang Qian Xi).

People and Places

Ronaldinho, Rebellion’s New Ambassador

With the 2022 World Cup still fresh in everybody’s mind, the Swiss watch brand Rebellion Timepieces announces Ronaldinho as their new ambassador!

People and Places

Hublot and Shepard Fairey Launch the Classic Fusion Aerofusion Chronograph All Black

The Hublot Classic Fusion Aerofusion Chronograph All Black Shepard Fairey features Shepard Fairey’s recognizable star mandala and Hublot’s iconic All Black design signature.

People and Places

CYRUS Genève announces ‘Official Timekeeper & Watch Partner’ Uralkali Haas F1 Team

CYRUS Genève announces a new partnership with the “Uralkali Haas F1 Team” at the Monaco Grand Prix, 20-23 May 2021.

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