Bvlgari Watches

The Roman house of Bulgari, founded in 1884, has an almost fairy-tale-like history. With its boutique just minutes from the famed Spanish Steps, this brand was a favorite of celebrities who traveled to Europe for films. Among them: Richard Burton, Elizabeth Taylor, and others. From jewelry, the house turned its sites to watchmaking and established its workshops in Switzerland. Its watchmaking expertise runs the gamut from grand complications, record-setting Octo watches, magnificent high-jeweled watches and the iconic Serpenti (snake-head) watches.

108 watches found Loading
Bvlgari Gerald Genta Arena Bi-Retrograde Mickey Mouse Playing Football
Reference number: 103786
Bvlgari
Gerald Genta Arena Bi-Retrograde Mickey Mouse Playing Football
24,000 USD
Bvlgari Bvlgari Aluminium Special Edition Sorayama
Reference number: 103703
Bvlgari
Bvlgari Aluminium Special Edition Sorayama
3,250 USD
Bvlgari Octo Finissimo Sejima Edition
Reference number: 103710
Bvlgari
Octo Finissimo Sejima Edition
14,470 USD
Bvlgari Octo Finissimo Automatic
Reference number: 103717
Bvlgari
Octo Finissimo Automatic
47,020 USD
Bvlgari Octo Finissimo Automatic
Reference number: 103637
Bvlgari
Octo Finissimo Automatic
46,380 USD
Bvlgari Octo Finissimo Chronograph GMT Automatic
Reference number: 103468
Bvlgari
Octo Finissimo Chronograph GMT Automatic
37,130 USD
Bvlgari Bvlgari Bvlgari
Reference number: 103540
Bvlgari
Bvlgari Bvlgari
5,020 USD
Bvlgari Bvlgari Bvlgari
Reference number: 103557
Bvlgari
Bvlgari Bvlgari
3,900 USD
Bvlgari Serpenti Spiga Ceramic
Reference number: 103199
Bvlgari
Serpenti Spiga Ceramic
17,340 USD
Bvlgari Serpenti Seduttori
Reference number: 103704
Bvlgari
Serpenti Seduttori
7,500 USD
Bvlgari Serpenti Seduttori
Reference number: 103706
Bvlgari
Serpenti Seduttori
12,020 USD
Bvlgari Serpenti Seduttori Tourbillon
Reference number: 103465
Bvlgari
Serpenti Seduttori Tourbillon
195,750 USD
Bvlgari Octo Finissimo Skeleton 8 Days
Reference number: 103667
Bvlgari
Octo Finissimo Skeleton 8 Days
38,510 USD
Bvlgari Divas' Dream Minute Repeater Opal
Reference number: 103668
Bvlgari
Divas' Dream Minute Repeater Opal
191,490 USD
Bvlgari Octo Roma Naturalia X Wang Yan Cheng
Reference number: 103650
Bvlgari
Octo Roma Naturalia X Wang Yan Cheng
Price upon request
Bvlgari Bvlgari Aluminium Chronograph Ducati Special Edition
Reference number: 103701
Bvlgari
Bvlgari Aluminium Chronograph Ducati Special Edition
5,140 USD
Bvlgari Octo Finissimo Tourbillon Chronograph Skeleton Automatic
Reference number: 103510
Bvlgari
Octo Finissimo Tourbillon Chronograph Skeleton Automatic
234,050 USD
Bvlgari Octo Finissimo Chronograph GMT Automatic
Reference number: 103661
Bvlgari
Octo Finissimo Chronograph GMT Automatic
18,190 USD
Bvlgari Octo Finissimo Minute Repeater
Reference number: 103669
Bvlgari
Octo Finissimo Minute Repeater
217,030 USD
Bvlgari Octo Finissimo Ultra
Reference number: 103611
Bvlgari
Octo Finissimo Ultra
438,310 USD
Bvlgari Octo Finissimo  Chronograph GMT Automatic 10th Anniversary
Reference number: 103673
Bvlgari
Octo Finissimo Chronograph GMT Automatic 10th Anniversary
19,790 USD
Bvlgari Octo Finissimo Automatic 10th Anniversary
Reference number: 103672
Bvlgari
Octo Finissimo Automatic 10th Anniversary
16,060 USD
Bvlgari Bvlgari Bvlgari
Reference number: 103720
Bvlgari
Bvlgari Bvlgari
5,250 USD
Bvlgari Bvlgari Bvlgari
Reference number: 103652
Bvlgari
Bvlgari Bvlgari
5,250 USD
Bvlgari Bvlgari Bvlgari
Reference number: 103577
Bvlgari
Bvlgari Bvlgari
6,600 USD
Bvlgari Bvlgari Bvlgari
Reference number: 103575
Bvlgari
Bvlgari Bvlgari
3,900 USD
Bvlgari Lvcea Intarsio Pink Mother-of-Pearl 33mm
Reference number: 103618
Bvlgari
Lvcea Intarsio Pink Mother-of-Pearl 33mm
10,270 USD
Bvlgari Lvcea Intarsio Pink Mother-of-Pearl 28mm
Reference number: 103619
Bvlgari
Lvcea Intarsio Pink Mother-of-Pearl 28mm
5,210 USD
Bvlgari Lvcea Intarsio Aventurine 33mm
Reference number: 103620
Bvlgari
Lvcea Intarsio Aventurine 33mm
12,130 USD
Bvlgari Lvcea Intarsio Aventurine 28mm
Reference number: 103617
Bvlgari
Lvcea Intarsio Aventurine 28mm
6,060 USD
Bvlgari Octo Roma Emerald Grande Sonnerie
Reference number: 103553
Bvlgari
Octo Roma Emerald Grande Sonnerie
1,800,000 USD
Bvlgari Serpenti Tubogas
Reference number: 101924
Bvlgari
Serpenti Tubogas
31,700 USD
Bvlgari Octo Roma Blue Carillon Tourbillon
Reference number: 103627
Bvlgari
Octo Roma Blue Carillon Tourbillon
317,000 USD
Bvlgari Serpenti Seduttori
Reference number: 103453
Bvlgari
Serpenti Seduttori
32,660 USD
Bvlgari Serpenti Seduttori
Reference number: 103450
Bvlgari
Serpenti Seduttori
13,190 USD
Bvlgari Serpenti Tubogas
Reference number: 103648
Bvlgari
Serpenti Tubogas
13,800 USD
Bvlgari Serpenti Seduttori
Reference number: 103449
Bvlgari
Serpenti Seduttori
7,150 USD
Bvlgari Serpenti Misteriosi Romani High Jewellery
Reference number: 102987
Bvlgari
Serpenti Misteriosi Romani High Jewellery
1,884,090 USD
Bvlgari Serpenti Misteriosi High Jewellery
Reference number: 103561
Bvlgari
Serpenti Misteriosi High Jewellery
274,000 USD
Bvlgari Serpenti Misteriosi High Jewellery
Reference number: 103559
Bvlgari
Serpenti Misteriosi High Jewellery
166,000 USD
Bvlgari Serpenti Misteriosi High Jewellery
Reference number: 103560
Bvlgari
Serpenti Misteriosi High Jewellery
228,000 USD
Bvlgari Serpenti Misteriosi High Jewellery
Reference number: 103558
Bvlgari
Serpenti Misteriosi High Jewellery
251,000 USD
Bvlgari Gerald Genta Arena Retro Mickey Mouse Disney
Reference number: 103613
Bvlgari
Gerald Genta Arena Retro Mickey Mouse Disney
17,550 USD
Bvlgari Divas' Dream Lapis Lazuli
Reference number: 103574
Bvlgari
Divas' Dream Lapis Lazuli
51,380 USD
Bvlgari Divas' Dream Malachite
Reference number: 103521
Bvlgari
Divas' Dream Malachite
51,380 USD
Bvlgari Divina Mosaica Pink Sapphire
Reference number: 103492
Bvlgari
Divina Mosaica Pink Sapphire
180,860 USD
Bvlgari Divina Mosaica Tsavorite
Reference number: 103491
Bvlgari
Divina Mosaica Tsavorite
180,860 USD
Bvlgari Divina Mosaica Minute Repeater
Reference number: 103497
Bvlgari
Divina Mosaica Minute Repeater
391,500 USD
Bvlgari Octo Roma Worldtimer Steel
Reference number: 103481
Bvlgari
Octo Roma Worldtimer Steel
8,670 USD
Bvlgari Octo Roma Tourbillon Central Papillon
Reference number: 103475
Bvlgari
Octo Roma Tourbillon Central Papillon
131,920 USD
Bvlgari Octo Roma Worldtimer Steel D.L.C.
Reference number: 103486
Bvlgari
Octo Roma Worldtimer Steel D.L.C.
8,670 USD
Bvlgari Bulgari Bulgari Silver
Reference number: 103455
Bvlgari
Bulgari Bulgari Silver
3,320 USD
Bvlgari Bulgari Bulgari Black
Reference number: 103557
Bvlgari
Bulgari Bulgari Black
3,720 USD
Bvlgari Bulgari Bulgari Black
Reference number: 103540
Bvlgari
Bulgari Bulgari Black
5,030 USD
Bvlgari Divas' Dream Divissima Diamonds
Reference number: 103474
Bvlgari
Divas' Dream Divissima Diamonds
68,090 USD
Bvlgari Astrale White Gold
Reference number: 103499
Bvlgari
Astrale White Gold
32,240 USD
Bvlgari Astrale Pink Gold
Reference number: 103493
Bvlgari
Astrale Pink Gold
30,210 USD
Bvlgari Divas' Dream Divissima Emeralds
Reference number: 103505
Bvlgari
Divas' Dream Divissima Emeralds
68,090 USD
Bvlgari Octo Finissimo Tadao Ando Limited Edition
Reference number: 103534
Bvlgari
Octo Finissimo Tadao Ando Limited Edition
18,100 USD
Bvlgari Octo Finissimo Perpetual Calendar Platinum
Reference number: 103463
Bvlgari
Octo Finissimo Perpetual Calendar Platinum
89,000 USD
Bvlgari Octo Finissimo Perpetual Calendar Titanium
Reference number: 103200
Bvlgari
Octo Finissimo Perpetual Calendar Titanium
59,000 USD
Bvlgari Octo Roma Carillon Tourbillon
Reference number: 103283
Bvlgari
Octo Roma Carillon Tourbillon
259,000 USD
Bvlgari Octo Finissimo Chronograph GMT Titanium
Reference number: 103371
Bvlgari
Octo Finissimo Chronograph GMT Titanium
17,200 USD
Bvlgari Octo Finissimo S Chronograph GMT STeel
Reference number: 103467
Bvlgari
Octo Finissimo S Chronograph GMT STeel
16,500 USD
Bvlgari Divas' Dream Peacock Tourbillon Lumiere
Reference number: 103351
Bvlgari
Divas' Dream Peacock Tourbillon Lumiere
143,000 USD
Bvlgari Octo Finissimo S Steel Slivered Dial
Reference number: 103464
Bvlgari
Octo Finissimo S Steel Slivered Dial
12,000 USD
Bvlgari Divas' Dream Peacock Dischi
Reference number: 103473
Bvlgari
Divas' Dream Peacock Dischi
68,000 USD
Bvlgari Lvcea Steel Black Laquered Dial
Reference number: 103503
Bvlgari
Lvcea Steel Black Laquered Dial
5,200 USD
Bvlgari Divas' Dream Peacock Diamonds
Reference number: 103348
Bvlgari
Divas' Dream Peacock Diamonds
99,000 USD
Bvlgari Lvcea Intarsio
Reference number: 103478
Bvlgari
Lvcea Intarsio
5,700 USD
Bvlgari Lvcea Intarsio
Reference number: 103476
Bvlgari
Lvcea Intarsio
9,500 USD
Bvlgari Lvcea Skeleton
Reference number: 103502
Bvlgari
Lvcea Skeleton
11,700 USD
Bvlgari Lvcea Intarsio
Reference number: 103367
Bvlgari
Lvcea Intarsio
4,600 USD
Bvlgari Serpenti Spiga High-Jewellery
Reference number: 103251
Bvlgari
Serpenti Spiga High-Jewellery
147,000 USD
Bvlgari Serpenti Spiga
Reference number: 103252
Bvlgari
Serpenti Spiga
67,000 USD
Bvlgari Serpenti Spiga
Reference number: 103250
Bvlgari
Serpenti Spiga
46,500 USD
Bvlgari Octo Finissimo Tourbillon Chronograph Skeleton Automatic
Reference number: 103295
Bvlgari
Octo Finissimo Tourbillon Chronograph Skeleton Automatic
159,580 USD
Bvlgari Gerald Genta Arena Bi-Retro Sport
Reference number: 103448
Bvlgari
Gerald Genta Arena Bi-Retro Sport
15,430 USD
Bvlgari Bvlgari Aluminium Chronograph
Reference number: 103383
Bvlgari
Bvlgari Aluminium Chronograph
4,260 USD
Bvlgari Bvlgari Aluminium Black Dial
Reference number: 103445
Bvlgari
Bvlgari Aluminium Black Dial
3,030 USD

History of Bvlgari

Bulgari is an Italian luxury house founded in 1884 by Greek silversmith Sotirio Bulgari in Epirus, Greece, as a single jewelry shop. Globally renowned for its creativity and excellence, Bulgari is one of the leading brands in its sector and has strong leadership positions in the jewelry and watch segments.

From the company’s foundation in 1884 until the 1970s, Bulgari developed as a luxury brand in jewelry, famous for its precious metal wearables, angular shapes, vibrant colors, and oval elements with their cabochon cut (gemstone) innovation. Bulgari launched its first bracelet watch in the 1940s, called ‘Serpenti Bracelet watches.’ In 1977, Gianni Bulgari (grandson of Sotirio Bulgari) introduced the BVLGARI BVLGARI watch, which marked the brand’s official entry into the world of horology.

For the production of Bulgari watches, Bulgari established its Swiss subsidiary company Bulgari Haute Horlogerie SA in 1980. Following the establishment of Bulgari Haute Horlogerie SA, Bulgari watches quickly gained popularity for their high jewelry luxury timepieces and combination of Italian designs and Swiss watchmaking.

The Bulgari Group acquired many luxury watchmaking brands specializing in watchmaking in the twenty-first century, including Daniel Roth and Gérald Genta. In 2011, the Bulgari family joined with LVMH to strengthen the development of the Bulgari Group in keeping with its history, values, craftsmanship, identity, and long-term goals. 

Bvlgari Collaboration Watches

Although Bvlgari handles most of the design, manufacturing, and marketing on its own, it occasionally partners with other companies/individuals to offer its customers innovative and unique products. For example, in November 2021, Bvlgari launched the luxury jewelry watch LM FlyingT ‘Allegra’ in collaboration with MB&F. Bvlgari’s aesthetics, cabochon gems, and MB&F’s futuristic machinery were the highlights of this watch. In July 2021, Bvlgari launched its watch titled Bvlgari Aluminium Steve Aoki Special Edition, collaborating with Aoki.

Bvlgari’s Partnership with Save The Children

The brand partnered with Save The Children in 2009, India’s leading nonprofit organization dedicated to protecting children’s rights. Bvlgari introduced silver and onyx pendants decorated with precious rubies in conjunction with the collaboration. The partnership entailed donating part of the sales earnings to the NGO, resulting in 80 million USD collected in 2018.

Who Owns Bvlgari?

LVMH – Moët Hennessy Louis Vuitton owns Bulgari, commonly known as the LVMH Group, acquired Bulgari from the Bulgari family in 2011. According to the terms of the agreement, Bulgari S.p.A. shares were transferred to LVMH for $6.0 billion (€4.3 billion), more than LVMH had offered for any other company. By selling their controlling stake, the Bulgari family acquired 3 % of LVMH, making them the second-largest family shareholder behind the Arnaults in LVMH.

Fun Fact: BVLGARI or BULGARI?

Why is the Bulgari name seen as both Bulgari and Bvlgari? Bulgari is the phonetic spelling of the founder’s last name Voulgaris, as it is spelled in Italian. BVLGARI is the company logo where the letter “U” is replaced by the letter “V,” as in the classic Roman alphabet. The logo was introduced in 1934.

Collections

Serpenti

Lvcea

Divas’ Dream

Bvlgari Bvlgari

High Jewelry Watches

Octo

Gerald Genta

Grandes Complications